William (Bill) Francis McLaughlin, Visit Detroit president 1981-1995, forged partnerships that brought Detroit to the national stage as a preferred destination for major national events. He led teams that bid for and hosted both the acclaimed 1980 Republican National Convention in Detroit and 1982’s Super Bowl XVI in Pontiac. McLaughlin hosted presidents, governors, national and international business and political leaders. McLaughlin brought his high diplomatic standards to Bureau initiatives, setting a very high bar for hospitality service. It was under his leadership that the ROSE Awards program was created to recognize and reward hospitality employees for their commitment to outstanding service in their work location.
The William F. McLaughlin Hospitality Award for Service Excellence celebrates best practices and innovation in customer service.
This award is given to a Visit Detroit member for outstanding accomplishments in customer service. The nominating company should demonstrate a history of accolades for outstanding achievement in delivering customer service excellence in the hospitality industry. With customer service expectations continually rising, the hospitality industry is aware of the value and role that customer service plays in achieving business success.
Why Nominate Your Company?
The William F. McLaughlin Hospitality Award for Service Excellence is the only award in the state of Michigan that honors customer service excellence in businesses. Winning this award would increase and enhance your business brand, credibility and image.
Who is Eligible?
Nominees must be a Visit Detroit member of five or more years in good standing. They also must have received an industry-related award or recognition for service excellence within the last five years.
Responses should be based upon related activities within the last five years.